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2023 · Opening media experience / Cantonese embroidery

A stitch-by-stitch connection to place

Conrad Shenzhen

Project / seriesConrad Shenzhen opening media experience

Conrad Shenzhen
01 / THE BRIEF

Local culture needs to enter the modern hotel experience rather than remain a note detached from the stay.

02 / THE APPROACH

We placed an introduction to Cantonese embroidery and a hands-on session within the media itinerary. Meeting the craft teacher allowed the culture to be remembered through material and action.

03 / THE DELIVERY
  • A Day 2 cultural-heritage experience highlight
  • On-site teaching by Wang Xinyuan, a recognised inheritor of Canton embroidery
  • A project-report record of the Canton embroidery experience

RoleDocumentation of the Canton embroidery experience and on-site teaching.

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